The European Lottery Market


The European market accounts for 40 to 45 percent of world lottery sales. In 2003, Spain, France, Italy, and the United Kingdom were the five top lotteries, according to Scientific Games Corporation. In 2004, these lotteries teamed up to form the Euro Millions lottery, which has the largest cumulative sales of any lottery in the world. But who plays the lottery? What is its winning formula? And, where are the unclaimed winnings distributed?

New York has the largest cumulative sales of any lottery

The state of New York is the biggest lottery player with over $10 billion in ticket sales. Since 1967, the lottery has been the most popular game in the United States, with more than $53.6 million in cumulative sales in its first year. In addition to New York residents, lottery players from other states and the District of Columbia are also enticed to buy tickets, with twelve other states following suit during the 1970s. As lottery participation rose, so did the amount of money won. By the end of the decade, the lottery had been established in all but four states and the District of Columbia. The lottery was a great way to raise money for public projects without increasing taxes and attracted a predominantly Catholic population that otherwise did not favor gambling.

European lotteries account for 40-45% of world lottery sales

In 2003, 75 lotteries operated in Europe, making up around 40% of total lottery sales. These countries included France, Italy, Spain, and the United Kingdom. In 2004, the five leading lotteries merged to form the Euro Millions lottery, which has since grown to a global scale. In each of these countries, lottery sales grew more than 50%. So, how does Europe fare in the world lottery market?

Heaviest lottery players are those in the top 20% of purchasers

The lottery is a popular means of striking it rich, but it can be a serious income drain. Studies show that the overwhelming majority of lottery purchasers come from lower income levels, despite the fact that a very high percentage of these players are among the richest 20% of the population. Poor people, on the other hand, are less likely to buy lottery tickets because they don’t have the money.

Unclaimed winnings are allocated differently by lottery states

Each state’s lottery allocates unclaimed prize funds differently. In New York, for example, unclaimed winnings are returned to the prize pool. In other states, however, funds go to lottery administration costs or specific state programs. In Texas, unclaimed prizes go to hospital research or the payment of indigent health care expenses. Some states use the unclaimed funds to fund state programs, such as improving public schools or addressing the housing crisis.

Online lottery tickets are widely circulated

Though online lottery sales are increasingly popular, not all states have approved them. Online lottery syndicates are a convenient way for players to purchase multiple tickets without leaving the comfort of their home. Subscription services allow players to purchase tickets for weeks, months, or even years in advance. These subscriptions give players greater flexibility and improved odds of winning than the individual lottery ticket purchase option. This article explores the pros and cons of online lottery syndicates.